Why?
The first task I received upon joining my job was to prepare a skit. When we sat down to discuss a theme, the first problem that stuck our minds was COMMUNICATION or rather the lack/inability of it. India; the second most populated nation in the world. It’s this tag that has drawn firms in hoards and investments in billions. Potential is spotted in the extremely quintessential products for the society to the niche segments. It’s not called a sub-continent for no reason. Now, my travels have been limited to pretty much around places in Bangalore. But it’s the one off journey that takes you out of your comfort zone which is a real eye opener. It happened a couple of weeks back; a ride to Yelagiri. The avid biker that I am, I’ll skip that part for now and tell you what I learnt. It’s been on the back of my mind for some time now finally I’m putting them down in words. The scene was very simple. We had to park our bikes in a place and boy was it an exercise in itself! Acco...